Photo Shoots: Collaboration + Content

Photo shoots are extremely beneficial as a modern day business owner. Not only do they produce high quality, professional photos to use for content, but they also are an amazing opportunity for collaboration. Bringing together photographers, hair and makeup artists, and women of all different businesses creates outstanding images and real world connections. This week we are talking about photo shoots, and why you need to have one.

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Sustainability In Business

Our world is rapidly changing, which means that our businesses in turn are transforming with our global growth. In every business there are routes we can take in order to be environmentally conscious, and routes we can take to ignore the health of our globe. The choices we make can influence massive change, which is why we need to be making well-informed, eco-conscious decisions. This week, we are talking about how to be sustainable in business, as well as spotlighting some Winnipeg businesses doing it right!

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Boss Babe Feature: Chandra Kremski & Charla Smeall

creating and hosting Winnipeg’s largest urban market, Third + Bird. This market is home to local vendors, giving them the opportunity to sell their product and promote their unique businesses. This market is unlike any other. Mixing fun, philanthropy, and sustainability to create an atmosphere that allows locals vendors to thrive. Chandra Kremski and Charla Smeall are the creative and operational forces behind Third + Bird. We had the pleasure of interviewing them on their triumphs in business, and the lessons they learned along the way.

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How To Be Relatable on Social Media

When it comes to curating content for your social media outlets, it is important to have images and captions that your audience can relate to and resonate with. Your content needs to make people feel like you “get” them, and you can give them what they need through your business, product, or service. But how do you make sure your dream client loves your content? This week we are chatting about how to be relatable on social media.

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Representation in Business

Have you ever walked into a store and knew within minutes that this wasn’t the place for you? Have you ever come across a business page on social media and felt excluded from their marketing? So have we, which is why we are shedding light on the subject and talking about REPRESENTATION this week. We’ll be chatting about what representation is, why it matters so much, and how can YOU represent diversity in your brand.

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Boss Babe Feature: Shana Robinson

I chose to get into Personal Branding years ago honestly because I was obsessed with photo shoots, picking out the looks and having everything come together in a website. I loved how confident business owners were when their image was seamless. As a business owner myself, the first thing I did after registering my life coaching business was planning my photo shoot. I hired a photographer, stylist and makeup artist. The experience was so amazing and really stretched me.

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Boss Babe Feature: Alexa Potashnik

Founder and President of Black Space Winnipeg, Alexa Joy Potashnik has demonstrated a firm commitment to community development and social justice, influencing initiatives across Winnipeg that promotes diversity and inclusion for BIPOC communities. As the Festival Director of the Afro Prairie Film Festival (Central Canada's first Black Film Festival) and founder of the annual Afrocentric artist showcase Nuit Noire Alexa has worked in creating safer spaces for Black folks and people of colour in Winnipeg.

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Boss Babe Feature: Margaux Kitsch

As a community, we love to shine the spotlight on amazing lady bosses. Which is why we’d like to introduce you to our first blog post feature: Margaux Kitsch of whatMwore. Margaux is a personal shopper, personal stylist, and wardrobe consultant who has created a unique, inclusive brand in Winnipeg, Manitoba. This week we had the pleasure of interviewing Margaux about her entrepreneurial journey, the story behind her business, and her pro tips for creating your own boss babe style!

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